At Family Care Center, we are excited to introduce you to our brand refresh, symbolizing our evolution and steadfast commitment to delivering world-class, transformative behavioral health care. Our new tagline, “Transforming Behavioral Health,” conveys our mission and elevates our identity to reflect the excellence and innovation that define our organization.
Honoring our roots, embracing the future
The Family Care Center brand refresh honors the origins of our Colorado Springs start. Our journey began in 2016 when two U.S. Army Veterans founded Family Care Center to care for service members, Veterans and their families. We continue that tradition today, caring for people of all ages across a broad range of conditions with nearly 30 outpatient clinics in communities nationwide.
Our approach uses best-in-class, evidence-based practices built upon innovations from military medicine. We continually adapt and improve our care methods through research and critical thought.
Evolving to a contemporary look for our brand refresh aligns with our ongoing organizational excellence.
Here are a few improvements you’ll notice.
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- We have maintained our core dark blue but have introduced a new, vibrant color palette.
- We’ve introduced “healing teal,” a soothing new color representing our commitment to providing compassionate mental health care for all ages across various conditions.
- We’ve also added “steel blue,” a color that embodies our strength, long-standing commitment to our military and First Responder communities, as well as our stability and dedication to excellence in mental health services.
- The iconic “mountain” graphic found in our legacy logo has evolved to a new representation as an orange “Colorado Sandstone” color, paying homage to our mountain roots while also representing the full range of communities we serve across the country.
- Our “people” graphic remains a central element, symbolizing the importance of community and collaboration in our approach to care.
Why refresh our brand?
We’ve evolved! The new logo, tagline and colors reflect our commitment to creating a warm and welcoming environment for everyone. Our outpatient mental health clinics are conveniently located in neighborhoods where our providers and patients live, ensuring accessibility for all. Each modernly designed office offers comfort and tranquility to create an optimal care environment where healing and growth flourish.
We’ve grown! With our geographic expansion to over 30 clinics in five states, we have become more accessible to a broader range of communities, ensuring that our transformative care is in-network with most insurance and reaches those who need it most. We’re proud to offer therapy, psychiatric care and groundbreaking transcranial magnetic stimulation (TMS) under one roof during appointment times that fit your schedule. Best of all, you don’t have to wait months to see us. We have appointments open within days at a convenient clinic location near you.
We’re thought leaders! We continue to forge a new world of behavioral health through subject matter expertise, cutting-edge research and top-tier professional education. We believe in practicing compassionate, evidence-based mental health care and measuring the results. We are proud to say that over 90% of patients show positive mental health outcomes with our comprehensive care model, which is significantly better than the national benchmark of 52%.
Want to see more?
Visit one of our convenient clinic locations in Colorado, Florida, Tennessee or Texas –coming soon to Arizona!
Follow us on social media.
